时尚景观的城市精神与价值建构

Fashion Spectacles :City Ethos and Value Construction

时尚景观是一个涉及文化符号与象征意义的表达过程,体现着都市社群对于文化的选择、进化与认同,反映着城市群体共享的价值观。本文以观看和体验为出发点来理解城市中的时尚现象,剖析其背后的文化驱动力;论述时尚景观的演变和价值建构,即时尚地标的物化空间以及时尚氛围对空间的塑造,亦可通过市民对城市时尚景观文化关系的感知而实现。时尚景观是外界观看、感知与理解城市独特坐标之媒介,可作为城市的"文化动力因子",打造"时尚之都",创建文化型城市品牌,实现其价值的重构。

Fashion spectacle concerns the process of expressing cultural signs and symbolic meanings, and reflects the culture selection, evolution and recognition of the urban community. It is therefore also a reflection of a value-attitude system. This essay utilizes landscape and spectacles study as a method to conduct research on the fashion phenomenon, and analyses the culture impulse behind it. The construction of the fashion spectacles includes the evolution of fashion landmarks and the creation of atmosphere. The value to the city is achieved through the citizens＇ understanding of culture. Fashion spectacles constitute a medium for outsiders to view, to perceive and to understand the uniqueness of the city. They can be seen as a cultural driving force that builds up the fashion capital, establishes a cultural city brand, and thus helps defining the city ethos.