中国微电影研究的一个视角——名人微电影与草根微电影的比较研究

A New Perspective of Micro-Film Studies in China——A Comparative Study of Celebrity Micro-Film and Grass Root Micro-Film

当下,中国每年生产的微电影作品已经破万,每年发表的研究文章亦有数百篇之多。饶有兴味的是,中国微电影创作从面世伊始就呈现两路人马齐头并进的态势,一路人马是草根大众,一路人马是电影(文化)名人。参与创作人员之多、之广,在世界电影史上(或其他国度)是绝无仅有的现象。从选材、创意、类型开拓上看,名人微电影和草根微电影互有长短、各有千秋。前者需要更接地气,更少顾忌,更重开拓;后者应该更经淬炼,更多创意,更出思想。而两者的相互学习、借鉴、融合和并进,将开创中国微电影生产的新局面。

The number of micro-films produced in China is more than ten thousand, and the number of relevant papers are also over several hundred every year. It is noted that the producers of micro-films in China are classified into two groups： grass-root producers and celebrity producers. The number of micro-film producers is unparalleled compared with that of other countries. From the perspective of material selection, creativity, type exploration, celebrity micro-films and grass-root micro-films are complementary and they have their own merits. The former should be more close to the general public and be more explorative, while the latter should be should lesson from each other and integrate each other so as more innovative. The paper proposes that the two groups to promote micro-film production in China.