大学生网络创业局限性研究——以商丘地区四所高校为例

Limitations Research on the Internet Entrepreneurship of College Students——Four Universities in Shangqiu Area as an Example

根据对商丘地区四所高校:商丘医学高等专科学校、商丘师范学院、商丘工学院、商丘职业技术学院在校大学生的问卷调查和访谈研究发现,大学生网络创业模式局限于"微商"、"淘宝店主"、"代发广告"等模式中,网络创业局限于网络就业;网络创业的经营模式局限于个人经营、独立运行。通过对大学生网络创业局限性的分析进而提出拓展大学生网络创业创新意识,提高大学生网络创业能力,构建大学生网络创业服务平台的方法来拓宽大学生网络创业的模式。

Four universities in Shangqiu area： The students of Medical College in Shangqiu, Shangqiu Normal College, Shangqiu Institute of Technology, and Shangqiu Institute of Vocational and Technical College, according to questionnaire and interview study found that college students＇ network business model was limited to ＂WeChat business＂, ＂ Taobao shop owners＂, ＂to undertake issuing ads＇ mode, such as limited to the network for network employment; Business model for network limited to individual operation, independent operation. Through the analysis on the college students＇ network business limitations and developed college students＇ network pioneering innovative consciousness, to improve the ability of college students＇ network business, to construct the college students＇ network innovation service platform and broaden college students＇ network business model.