摘要
结合笔者旅美访学期间的见闻,借助孔子学院总部官网2015年1月1日至5月31日发布的关涉武术的105条新闻数据,并参考现有相关研究资料,梳理与分析了全球孔子学院武术推广现状,总结了目前孔子学院推广武术的7大主要方式,以及基于孔子学院的武术国际推广的优势与局限,提出了6条应对策略,希望对未来孔子学院及中华武术的长足发展有所助益,也希望能为本领域的研究提供一个新的宏观视角。
Based on the authors’ personal experiences in America as a visiting scholar,with the help of the 105 pieces of news data pertaining to martial arts released on Confucius Institute Headquarters website from January 1 to May 31,2015,and referring to the relevant existing research materials,this paper analyzed the current situation of martial arts promotion through Confucius Institute and summarized the seven main ways of promotion. Based on the advantages and limitations of martial arts promotion through Confucius Institute, it put forward six countermeasures,hoping that it is helpful for the long- term development of Chinese martial arts and Confucius Institute and provides a new perspective for the research of this field.
出处
《山东体育科技》
2016年第5期85-89,共5页
Shandong Sports Science & Technology
基金
国家社科基金项目(编号:09BTY034)
关键词
孔子学院
武术
国际推广
策略
Confucius Institute
martial arts
international promotion
strategy