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中国互联网扩散发展规律研究

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摘要 根据罗杰斯的创新扩散理论,利用logistics曲线和Bass曲线对我国的互联网普及扩散情况进行拟合预测,结果显示我国互联网普及率饱和值为54%,且在2027年以后达到一个稳定的水平。
作者 彭阳阳
出处 《现代商贸工业》 2016年第8期1-2,共2页 Modern Business Trade Industry
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