“互联网+”背景下河南民俗旅游开发研究

Research on the development of folk-custom tourism in Henan under the background of "Internet+"

互联网时代的到来,加速着各行各业的发展,旅游业尤其是民俗旅游更是面对着机遇和挑战。本文就在"互联网+"的视角下,剖析了河南民俗旅游资源的概况,深入分析了河南民俗旅游发展的现状,从而提出"互联网+"背景下河南民俗旅游开发的对策,以期对河南民俗旅游指明方向,进一步扩大河南民俗旅游在国内外的影响力,带动河南旅游业更快更好的发展。

The advent of the Internet Era,Accelerate the development of all walks of life,especially the fo lkcustom tourism is facing opportunities and challenges. This article in the ＂Internet＋＂ perspective, analyzes the general situation of Henan folk-custom tourism resources, in-depth analysis of the current situation of Henan folk-custom tourism development, and puts forward the countermeasure of Henan folk-custom tourism development under the background of the Internet＋ ＂,in order to indicate the direction of folk custom tourism in Henan, to further expand the influence of Henan folk tourism at home and abroad, promote the development of tourism industry in Henan faster and better.