天津现代商业步行街行为模式与空间形态探析

Behavioral Patterns and Spatial Form Analysis of Modern Commercial Pedestrian of Tianjin

随着互联网时代的到来,人们的消费观念呈现出个性化、多元化的发展趋势。实体商业适应消费方式的改变,商业步行街的空间状态也急需升级换代。通过对天津城市商业步行街现状的分析与研究,尤其以天津市和平路为例,对商业步行街空间现状进行解析,明确天津现代商业步行街行为模式与空间形态的影响因素,并运用外部空间设计的理念与手法改变现状进而彰显商业街独有的吸引力。

With the advent of the Internet era, peopled consumption concept is showing a personalized and diversified trend. Business entities adapt to changes in consumption patterns, and spatial state of commercial pedestrian street is also in urgent need of upgrading. Through the analysis and study of the current situation of commercial pedestrian street in Tian-jin ,particularly Heping Road, this paper conducts an analysis of spatial state, clarifies the influence factors of behavioral pattern and spatial state, and applies the concept and technique of exterior space design to change the status quo, so as to demonstrate the unique appeal of the commercial pedestrian street.