重庆建设国际旅游目的地的难题及对策研究

Study on the Difficulties and Countermeasures for Constructing Chongqing International Tourist Destination

建设国际知名旅游目的地是重庆市"十三五"期间旅游业发展的重要目标任务。根据重庆旅游业现有发展基础及面临的困难和挑战,本文着重从建设三大国际目的地、打造七大国际旅游品牌、创新体制机制等三大方面提出了发展思路及对策。

The construction of international famous tourist destinations is an important task for the development of tourism in Chongqing during the 13th Five-Year Plan period. According to the existing development basis of Chongqing tourism and the difficulties and challenges, this paper puts forward the development ideas andcountermeasures from such three major perspectives as building three international destinations,constructing seven international tourism brands,and innovating the system and mechanism.