网络舆情不良社会心态分析与治理

Analysis and Resolution Strategy of Bad Social Psychology Based on Network Public Opinion

网络社会作为一种新的社会存在方式,改变了传统的生活方式、社会结构和政治心态。然而,消极网络舆情的传播对社会的和谐发展必然构成新的挑战。因此,分析网络舆情和社会心态之间的内在关联性,从不良社会心态的类型化研究出发,认识社会不良心态导致消极网络舆情的原因,把握消极网络舆情生成的不良社会心态,进而提出化解不良社会心态、防范消极网络舆情的综合治理策略。

As a new way of social existence, the Internet society has changed traditional ways of life, social structure and political mentality. However, the spread of negative opinion on the Internet will inevitably pose new challenges to the harmonious development of society. In this paper, we make an analysis of the intrinsic relationship between network public opinion and social mentality, and then explore how unhealthy social psychology can cause negative network public opinion from the point of view of the type of adverse social mentality. Finally, some integrated measures are put forward to resolve the adverse social mentality and prevent negative opinion on the network.