“互联网+”背景下社会主义核心价值观传播的着力点

Focus Point of Spread by Socialist Core Values in the Era of “Internet Plus”

社会主义核心价值观凝结了中华优秀传统文化的思想精华,是国家意识形态建设的生命线。在"互联网+"兴起的时代,社会主义核心价值观如何有效传播、发挥教育作用,是社会主义核心价值观教育面临的新任务和新课题。"互联网+社会主义核心价值观"的传播,既要防止过于强调互联网的强大功能而忽略社会主义核心价值观的本质,又要避免因缺少真正的互联网思维而弱化社会主义核心价值观的传播效果。这需要从三点着力:形成互联网跨界创新思维理念,提升社会主义核心价值观传播效果;关注互联网受众主体能动作用,强化社会主义核心价值观主体价值;打造互联网意识形态生态环境,发挥社会主义核心价值观引领作用,从而实现"互联网+"与社会主义核心价值观的完美融合。

The core value of socialism included the essence of Chinese traditional culture, and it is the lifeline of the con- struction of national ideology. With the rise of ＂Internet Plus＂ Era, how to effectively spread and exert the effect of edu- cation on the socialist core values as a new task and a new task for the education of the socialist core values. It is not only to prevent excessive emphasis on the Internet＇ s powerful functions and ignore the essence of the socialist core values, but also to avoid the lack of real Internet thinking and the weakening of the socialist core values of the dissemination of results for the spread of ＂Internet plus＂ take in the core values of socialism. This needs to focus on three points, which is the formation of the Internet and cross-border innovation thinking, the enhancement of the socialist core values of the dissem- ination of results; attention to the active role of the Internet audiences; strengthening of the core values of the socialist core values. We also need to build the Internet ideological environment, and to play a leading role of socialist core val- ues. so as to realize the Deflect intezration of ＂Internet plus＂ and the socialist core values.