基于内容分析法的自驾车旅游安全研究

A Study of the Self-drive Tourism Security Based on Content Analysis

随着国民经济持续稳定增长,道路建设的完善和汽车保有量的增加,自驾游因其便捷、自由、舒适的特性呈现迅猛发展的态势,同时,旅游安全也成为目前自驾游发展面临的最大问题.文章以2005～2015年媒体报道的我国自驾游安全事故为研究对象,结合自驾游活动的一般特征,构建含有6个一级类目、24个二级类目的自驾游安全事故报道类目系统,进而对我国自驾游安全事故特征、规律和原因进行分析.最后,根据研究结果提出相应的建议.

With the sustained and stable growth of national economy, the improvement of road building and the increase of car ownership,the self-drive tourism has developed rapidly due to its convenience, freedom, and comfort. Meanwhile, tour- ism security has become the biggest problem in the development of self-drive tourism.Taking the self-drive tourism security incidents reported by media in China from 2005 - 2015 as the research object, this paper constructs a self-drive tourism security incident reporting system which contains 6 first level categories, 24 secondary categories according to the general features of self-drivel tourism based on content analysis, so as to analyze the features, rules and causes of the security incidents of self-drive tourism in China.Finally, the corresponding suggestions are put forward according to the results of the study.