视觉语法视角下“一带一路”宣传片的多模态分析

Multi-modal Analysis on “the Belt and Road” Propaganda Film From the View of Visual Grammar

文章以Kress&van Leeuven的视觉语法框架作为理论框架,以"一带一路"官方宣传片为研究语料,从再现意义、互动意义和构图意义深入解读我国"一带一路"的方针政策,结合国际政治关系,运用多模态话语框架,为国家形象的构建奠定了良好的基础。

With Kress＆van Leeuven＇ s visual grammar as theoretical framework,＂ the Belt and Road＂ Propaganda Film is examined in terms of meaning resurgence,interactional meaning,and composition meaning to interpret China＇ s policies and guidelines of ＂the Belt and Road＂. Combined with the international political relations,it attempts to make a better foundation for a healthy national image construction with a multi-modal framework.