摘要
媒体融合大背景下,借助多种媒体,广播能"看"已不新鲜,但广播并不是要向视频技术发展。立足于自身产品优势,拓展交互功能,以用户为中心打造电商平台,才是一条利益长远的道路。
In the context of media integration, with the help of a variety of media, the radio can be ＂seen＂ is not fresh, but the radio is not developed to the video technology. Based on own product advantages, interactive capabilities are expanded to users as the center to build electronic business platform, which is a long-term interests of the road.
作者
邓新
DENG Xin(Chongqing Radio and Television Group, Chongqing 400039,Chin)
出处
《电声技术》
2017年第2期70-73,共4页
Audio Engineering
关键词
关键词:媒体融合
看广播
播出安全
移动客户端
社交
广告
media convergence
watch broadcast
broadcast security
mobile client
social
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