礼貌原则视阈下商务英语信函的翻译策略

The Strategies of the Chinese-English Translation of Business Letters under the Guidance of Politeness Principle

随着经济全球化的发展,作为国际商务信息交流中的一个重要载体,商务信函的作用不容小觑。著名英国语言学家杰弗里·利奇提出的由6条准则组成的礼貌原则对于商务英语信函汉英翻译具有指导意义。在商务信函中,恰当地运用汉英翻译策略,向贸易伙伴传递积极友好的信息,可极大地推进商务交际顺利且有效地进行。

With the development of globalization of the economy, business letters play a significant role as the essential channel of business communication. Famous British linguist, Geoffrey Leech, proposed the Politeness Principle consisting of six maxims, which guides the Chinese-English translation of business letters as well. Appropriate Chinese-English translation strategies in business letters are supposed to deliver positive and friendly messages to business partners, and promote effective and smooth business communication.