摘要
"互联网+农业"的食材配送B2B行业从兴起至今,短短3年内经历了疯狂的扩张期和急剧的企业倒闭潮。现运用SCP分析范式,从市场结构、市场行为2个方面对"互联网+农业"的食材配送B2B模式进行分析,并且针对行业分析结果从宏观上提出了规范市场竞争、培育新农人的政策建议。
Ingredients distribution B2 Bindustry of‘internet＋agriculture＇experienced a crazy expansion and sharp business failures in just three years from rising to now.This research analyzed the ingredients distribution B2 B model from market mechanisms,market activity two aspects by using SCP paradigm and put forward the strategies as standardized the market competition,cultivating new farmers from the macro in allusion to industry analysis results.
出处
《北方园艺》
CAS
北大核心
2017年第4期196-199,共4页
Northern Horticulture
基金
河北省教育厅人文社会科学重大攻关资助项目(ZD201420)
关键词
食材配送
B2B模式
SCP范式
ingredients distribution
business to business
SCP paradigm
