对张家口冰雪运动可持续发展问题的思考

Reflections on the Sustainable Development of Ice and Snow Sports in Zhangjiakou

随着我国冰雪运动竞技水平的提高,北京联合张家口2022年申奥成功,张家口冰雪运动的发展呈现可喜的态势,尤其近几年张家口冰雪运动产业的发展势头强劲,但全民健身参与冰雪运动仍存在一些问题。从可持续发展的角度出发,分别从管理重心、人才培养和品牌打造3个方面,论述张家口冰雪运动可持续发展存在的问题及解决这些问题的思路。

The development of ice and snow sports in Zhangjiakou is presenting a promising situation with the raise of the competitive level and the success bidding of Beijing and Zhangiiakou for holding 2022 Winter Olympics. However, there are stir problems with the participation of the public in ice - snow sports. This paper, from the perspective of sustainable development, discusses the problems with the sustainable development in Zhangjiakou and the solution to the problems.