摘要
随着市场经济和旅游业的不断发展,人们消费观念的增强,使得消费者的需求也越来越多样化,对旅游纪念品的要求也越来越高。出于旅游市场的综合需求,旅游纪念品的开发是已成为重中之重。
With the continuous development of market economy and tourism, the enhancement of people＇s consumption concept, the consumer demand is also more and more diversified, and the requirements of the tourism souvenirs are also getting higher and higher. For the comprehensive demand of the tourism market, the development of tourist souvenirs has become a top priority.
关键词
地域文化
旅游纪念品
包装设计
regional culture
tourism souvenirs
packaging design
