四川省入境旅游客源地市场分析与研究

On Tourist' Source Area Market for Inbound Tourism of Sichuan

文章根据《四川省统计年鉴》《中国旅游统计年鉴》和四川省统计公报整理得到2004—2015年四川省入境旅游的相关数据,分析了四川省入境旅游客源地客流量的分布和特征以及变化趋势,从而揭示四川省入境旅游未来发展的目标和方向。

Tourism has been developing rapidly with the advance of society, economy, culture, science, tech- nology and internationalization, and there has been a remarkable rise in globalized tourism. Research on the market of tourists＇ source areas plays a significant role in tourism planning and management. This paper, based on data about inbound tourism to Sichuan from 2004 to 2015 collected from Sichuan＇s Statistics Yearbook, China＇s Tourism Yearbook and the statistics released by authorities, analyzes the distribution, features and trends of inbound tourists to Sichuan so as to reveal the objective and direction of Sichuan＇s future inbound tourism.