高职院校平面广告设计课程项目化教学探索

Research on the Applying Project Teaching in the Course of Plane ad Design in High Vocational Colleges

项目化教学模式的结构就是以"项目"为主线,将教学内容与"项目"有机地贯穿在一起。它既能使学生更好、更快地掌握所学知识,提高学习积极性、主动性,增强动手能力、思辨能力、探究能力、创新能力和社会能力,又能构建一个开放性、研究性的学习环境,使学生有足够的空间,按自己的方式去进行研究性学习。

The core of project-oriented teaching structure is a project, which can be united with the teaching content. The students can master knowledge better and faster when teachers use project-oriented teaching structure. Meanwhile, the students would like to study actively and forwardly with improvements in manual dexterity, thinking and debate, exploration, innovation and social ability. The project-oriented teaching can offer an open and investigative learning environment, in which the students can have enough space to study in their own way.