微电影视听文化场域中的价值观传播问题探析

Research on the Propagation of Value in the Micro Movie Audio and Visual Culture Field

作为网络时代的电影艺术新形态,微电影以其独特的艺术表现形式和传播方式拓展了社会主义核心价值观和先进文化传播的艺术时空。但在微电影急剧发展的过程中,一些作品在价值观建构上还存在问题,影响到微电影受众的观影体验和思想观念,不利于社会主义核心价值观的培育。因此,需要坚持用社会主义核心价值观引领微电影的创作和传播,以推动微电影产业的健康发展。

As a new form of film art, micro film has unique artistic forms and means of communication at the age of the Internet; it expands socialist core values and spreads advanced culture of art space. At the same time, in the process of rapid development of the micro film, some works in the value construction still exist various problems, which may affect the micro movie audience viewing experience and ideas, and bring interference for cultivating the socialist core values. Therefore, what we need to do is to adhere to the creation and dissemination of leading micro film with the socialist core values, promoting the healthy development of micro film industry.