旅游地社区居民主观幸福感研究——以井冈山茨坪镇为例

Residents' subjective sense of well being in tourist destinations:a case study in Ciping Town of Jinggang Mountain

旅游地居民幸福感的高低无论是对构建和谐友好的旅游环境还是旅游业的可持续发展,都具有非常重要的意义。以旅游地社区居民为研究对象,构建了旅游地居民主观幸福感评价指标体系,采用问卷调查方式对旅游地居民的幸福感状态进行调研,运用熵值法提出幸福感测量模型,计算居民幸福感指数,客观反映旅游地居民个人的幸福感水平和平均幸福感水平。

The residents＇ sense of well-being in tourist destinations is greatly significant to the construction of a harmonious tourism environment and the sustainable development of the tourism industry.In this article,we take tourist destination community residents as the research object to construct the evaluation index system of the residents＇ subjective sense of well being in tourist destinations.Using the questionnaire research to understand the state of the destination residents＇ sense of well-being,we put forward happiness measurement model to calculate residents＇ happiness index with the entropy evaluation method,which helps to reflect the residents happiness levels and average happiness levels objectively.