浅析“泛户外”理念下的户外服装设计

Study on Outdoor Clothing Design in Perspective of “Broad Outdoors”

近年来,在户外市场细分、新理念的盛行等因素的影响下,户外服装呈现出时尚休闲化发展趋势,并且兼具时尚性与功能性是其有别专业类户外服装的主要特点。面对市场的"泛户外"发展趋势,如何合理运用设计表现手法对一些品牌有重要意义。因此,针对户外服装展现出的新趋势,本文通过主要阐述其发展现状、相关概念和"泛户外"兴起的影响因素,来引出对户外服装的功能性设计和时尚性设计的思考探究。

In recent years, with the influence of segment of outdoors market and popularity of new ideas, there is a trend of leisure fashion, with the characteristics of fashionality and functionality, which is distinctive from other professional outdoors clothing. Under the popularization of broad outdoors clothing, how to design is of great significance. Therefore, under the new trend of outdoor clothing, this paper expounds the development status of China＇s outdoor clothing, concepts, and the influential factors of “broad outdoors” popularization,and introduces the thinking and exploring of its fimctionality and fashionality design.