摘要
分析福州市农产品电子商务的发展概况及存在问题,并以上海农产品订购平台"菜管家"和福州市"华威菜多多"农产品电商平台为案例进行比较分析,最后提出培养农产品电子商务人才、深化农村金融体系建设、加强农产品物流体系建设、加强农产品标准化和品牌化建设。
The development status of the e-commerce of agricultural products in Fuzhou and its existing problems were analyzed.Then,by taking Cai Guan Jia,an ordering platform of agricultural products in Shanghai,and Hua-wei Cai Duo Duo,an e-commerce platform of agricultural products in Fuzhou as the cases,a comparison between them was made.Last,the countermeasures were put forward including cultivating the e-commerce talents of agricultural products,deepening the construction of rural financial system,strengthening the construction of agricultural products＇ logistics system,enhancing the construction of standardization and branding of agricultural products,etc.
出处
《台湾农业探索》
2017年第1期86-90,共5页
Taiwan Agricultural Research
关键词
福州
农产品
电子商务
Fuzhou
agricultural product
e-commerce
