摘要
目的:对新模式医药电商平台的构建进行探讨。方法:运用文献研究、对比研究、调研访谈法,力求获得针对性强而有价值的信息。结果:通过对我国现行的医药电商政策实施情况、经营模式、法律法规等三个方面进行研究,发现我国现有医药电子商务平台不可避免的存在诸多问题。结论:通过构建新模式医药电子商务平台促进中国医药电商行业的发展。
Objective： To explore the construction of a new model of pharmaceutical e-commerce platform. Methods： Using literature research, comparative research, investigation and interview, and strive to obtain targeted and valuable information. Results： Through the research of three aspects of China＇ s current pharmaceutical e-commerce policy implementation, management mode, laws and regulations, found that there are many problems in China＇ s existing pharmaceutical e-commerce platform is inevitable. Conclusion： Through the establishment of a new model of e-commerce platform to promote the development of pharmaceutical industry in china.
出处
《中国现代中药》
CAS
2017年第3期442-445,共4页
Modern Chinese Medicine
基金
辽宁省教育厅课题<辽宁省高等学校创新团队>(WT2014004)
关键词
医药电商
平台
模式
互联网
监管
Pharmaceutical E-commerce
Platform
Model
Internet
Regulation
