“霍尔模式”解读下的新闻报道流行语剖析

An Analysis of the Catchwords of News Report under the Interpretation of “Hall Mode”

新修辞学的"认同说"提供给人们认识世界的新视角,在此影响下,新闻报道活动的舆论引导功能便有了修辞的意味。本文尝试借助霍尔模式的受众立场理论,对新闻报道流行语进行分类,并分析新闻报道者和受众在其流行过程中所起的作用。

The new rhetoric of ＂identity theory＂ provides people with a new perspective on understanding the world. Under the influence, the rhetoric means of the public opinion guiding function of news reporting activities. This paper attempts to classify the news buzzwords with the help of the Audience Stance Theory of the Hall model and analyze the role of news reporters and audiences in the popular process.