期刊文献+

High-quality Product Rooted in User-centered Strategies

海尔:用户为本战略打造优质产品(英文)
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摘要 In the past over 30 years, the Qingdao-based Haler Group has grown from a small factory to one of the biggest household appliance manufacturers across the globe through various strategies ranging from brand building, international expansion to network development. Nowadays, Haler has bravely taken the road of smart manufacturing with substantive results, for example, setting up the first strategic alliance for smart manufacturing innovation in global house- hold appliance industry last year, when the whole manufacturing industry was at the key period of reform.
出处 《China Standardization》 2017年第2期78-80,共3页 中国标准化(英文版)
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