网络意见领袖团队化建设对高校思想政治教育的意义

The Significance of Network Opinion Leader Team Construction to the Ideological and Political Education in Colleges

互联网时代,大学生网络意见领袖在大学校园中的影响愈加明显,具有一定的社会关注度,但是大学生网络意见领袖本身也面临着一系列的问题,例如,队伍不稳定、知识结构不完整、权威缺失等等。大学生网络意见领袖的团队化建设可以弥补这些缺陷,促进意见领袖规划化、健康化的发展。因此,高校思想政治教育工作可以充分探索网络意见领袖团队化建设的路径和方法,以更加完善的网络意见领袖团队提高大学生思想政治教育的时效性。

In the Internet era, the impact of college students＇ net- work opinion leaders in the university campus is becoming more and more obvious, they have a certain degree of social concern, but the network opinion leaders of college students themselves are facing a series of problems, such as the team is not stable, knowledge structure is not complete, lack of authority and so on. The team construction of college students＇ network opinion lead- ers can make up these deficiencies, and promote the development of opinion leaders. Therefore, the work of ideological and political education must fully explore the path and method of network opinion leaders team construction, and improve the effectiveness of the ideological and political education of college students.