县域经济视角下的南阳市县域电商发展的思考

REFLECTION ON THE DEVELOPMENT OF THE COUNTY ECONOMY IN NANYANG CITY FROM THE PERSPECTIVE OF COUNTY ECONOMY

通过对南阳市各县的电商园区建设、电商平台、农产品电商和电商人才等现状的分析,指出其存在规模较小、产业集聚力弱、缺乏优秀的运营服务商、电商专业人才匮乏、农产品上行困难、电子商务配套服务能力不强等问题,进而提出相应的对策和建议。

Through the analysis of the present situation of construction of business park, the electronic business platform, the electricity supplier of agricultural products and electricity supplier personnel in the districts of Nanyang City, this paper pointes out that the existence of a small scale, weak industrial cohesion, the lack of outstanding operational service providers, lack of professional electricity suppliers, agricultural products upstream difficulties, e-commerce services such as poor supporting capacity, and then put forward the corresponding countermeasures and suggestions.