探究当代商业类招贴设计的发展趋势

Trends of Contemporary Commercial Poster Design

随着社会经济与国际化的发展,新媒体驱动下的艺术形式也随之丰富起来,然而商业招贴仍然是其中最常见的一种艺术形式,它远远超过其他任何一种艺术形式,极为普及,一直服务于商业宣传。不同的时代有着不同的需求,我们需要符合这个时代需求的商业招贴设计。因此,我们对不同时期商业招贴的特点进行剖析,以探究其发展趋势。

With the development of social economy and internationalization, art forms get diversified, while driven by new media. However, commercial posters are still the most common among them. They have gone much farther than any other form, and have become very popular for comlnercial purposes. As demands vary with times, commercial poster design suited to our times is in great need. This paper is a study of posters of different times to throw light on their developing trends