运动休闲产业发展的网络平台构建

Construction of Network Platform for Sports Leisure Industry

尽管经历了东南亚金融危机、美国次贷危机和欧洲债务危机,但世界经济发展的进程并没有被打乱,从产业经济到金融经济再到网络经济,这似乎是当代经济发展的必然轨迹。以上所谈及的危机实质上都是金融危机,网络经济可能在一定程度上能够减少金融危机的风险,而网络经济的发展基础就是基于产业的网络平台。运动休闲产业作为一个新兴产业,它涵盖的产业类型、企业性质和市场需求都是相当复杂的,构建运动休闲产业的网络平台要在充分勾画出平台的规则、功能和管理方的前提下,努力实现一个有限度开放的,包含多层级分支平台的大系统。它可以有政府主导,或者由非盈利机构主导来实现。

Despite the financial crisis in Southeast Asia,the US subprime mortgage crisis and the debt crisis in Europe,the process of world economic development has not been disrupted,from the industrial economy to the financial economy and then to the network economy,which seems to be the inevitable path of contemporary economic development. The above mentioned crisis is essentially a financial crisis,the network economy may to some extent reduce the risk of financial crisis,and the development of the network economy is based on industry-based network platform. Sports and leisure industry as a new industry,which covers the type of industry,business nature and market demand are quite complex. To achieve a limited open,including multi-level branch of the large-scale platform system,it should be government-led or led by a non-profit organization.