论新闻宣传在高校发展中的作用——以大连教育学院“四型”学院建设为例

On Role of News Propaganda in Development of Colleges and Universities——Taking “Four-Type” University Construction of Dalian Education University as an Example

新闻宣传是高校"软实力"的一种,在高校事业发展中具有至关重要的作用。"四型"学院是大连教育学院未来五年的发展方向。在"四型"学院建设中,新闻宣传具有助力剂、思想基、文化场和发言人的重要功能。

News propaganda is a kind of＂soft power＂of colleges and universities,and it plays an important role in the development.＂Four-type＂university is the development direction of Dalian Education University in the next five years.In its construction,the news propaganda is the display,the booster,the thought foundation,the cultural field,the spokesman.