摘要
本文通过文献资料法、逻辑分析法对商业性体育赛事进行概念界定和特征梳理,结合管理学理论对其特征进行分析,并提出相应建议。
This paper analyzes the concept and characteristics of commercial sports events through the methods of literature and logical analysis,combined with the management theory to analyze its characteristics,and put forward corresponding suggestions.
出处
《体育科技文献通报》
2017年第2期110-111,共2页
Bulletin of Sport Science & Technology
关键词
商业性体育
体育赛事
管理学
commercial sports events
sports events
management
