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CPM与SPM在图书馆阅读推广服务中的应用模型探究

Research on the application model of CPM and SPM in library reading promotion service
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摘要 图书馆阅读推广的专业化理论化延伸使得"聚焦""创意""科技"等属性依附于专业化的图书馆阅读推广服务中而非单一阅读推广服务。因此,文章基于CPM与SPM的数据模拟,旨在形象地体现图书馆阅读推广服务,推动"智能化"阅读推广的跨越式发展。 The theoretical extension of the library reading promotion makes the attributes of "Focus", "Creativity", "Science and Technology" be attached to the specialized library reading promotion service rather than a single reading promotion service. Therefore, on the basis of the data simulation based on CPM and SPM, this paper aims to vividly embody the library reading promotion service and to promote the great-leap-forward development of "intelligent" reading.
作者 范兴丰
出处 《江苏科技信息》 2017年第10期17-19,共3页 Jiangsu Science and Technology Information
关键词 图书馆阅读推广 传统模式 智能化 应用模型 library reading promotion traditional mode intelligence application model
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