校园展会市场调查研究

Market Investigation Study of Campus Exhibition

实践教学在课堂中的合理运用是评价专业教师教学水平的重要指标。作为会展策划专业的课程,利用校园实践教学场地开展合理的教学活动,对学生理论的提升具有不可估量的意义。为了有效开展实践教学,利用教学场地,结合课程和学生实际情况,切合校园主题,进行了校园展会市场调查研究,提出了开展校园展会出现的问题和解决方案,为学生的实践教学的开展提供依据。

The reasonable application of practice teaching in the classroom is the important index of evaluating teachers＇ teaching level. As the professional course of exhibition planning, canting out reasonable teaching activities by means of campus practice teaching site has in- estimable significance on the promotion of students＇ theory. In order to effectively carry out the practice teaching, the school should make use of the teaching field, combine with the practical situation of curriculum and students, suit the campus theme, investigate and study the exhibition market, and put forward the problems and solutions, so as to provide the basis for the development of practice teaching.