摘要
与商业海报不同,公益海报肩负了更多的社会责任。在公益海报中融入剪纸元素既是让受众透过这种特有的中国元素领略东方智慧的闪光点,也是映证了公益海报的别样情怀和诉求。文章以中国传统元素剪纸在公益海报中设计应用为切入点,介绍了在公益海报中融入剪纸元素的表现手法,结合具体作品验证了剪纸元素在公益海报中所表现出来的民族精神和民族责任感。
Different from commercial poster, public poster shoulders more social responsibility. In the public poster into the paper-cut elements that is to let the audience through this unique Chinese elements of the Oriental wisdom of the glittering point, but also reflects the public poster's different feelings and aspirations. This paper introduces the application of Chinese traditional elemental paper - cut in the design of public poster, and introduces the technique of incorporating paper - cut elements into the public poster, and validates the national spirit and sense of national responsibility of paper - cut elements in public poster.
作者
张梧桐
ZHANG Wu-tong(Liaoning Province Press and Publication School, Shenyang 110032,China)
关键词
剪纸
公益海报
设计
paper cutting
public poster
design