电信运营商数字化转型策略及发展建议

Digital Transformation Strategies of Telecommunication Operators and Development Suggestions

传统通信市场趋于饱和,电信运营商数字化转型迫在眉睫。文章分析电信行业数字化转型的内涵与关键要素,指出数字化转型包括业务、设施、运营三个维度的全方面重构,在此基础上归纳国外运营商数字化转型策略及实践,并对国内电信业的数字化转型提出了发展建议。文章将运营商的数字化转型历程分为新业务探索期、平台发展期和创新发展期,依次强调以网络资源为核心优势的创新业务、数字化创新平台的构建、数字化创新平台的推广。该文有助于电信运营商构建和融入新的数字生态,开拓收入来源,降低运营成本,从而实现持续稳定的发展。

The traditional communication market tends to saturation and digital transformation of telecommunication operators is imminent. The connotation and key elements of digital transformation in the telecommunication industry are analyzed. The view that digital transformation means the reconstruction of business, facilities and operating is pointed out. On the basis, digital transformation strategies and practices of foreign operators are summed up. Besides, the development proposals on the digital transformation are put forward to the Chinese telecommunication industry. In this paper, the digital transformation process is divided into three periods： New Business Exploration Period, Platform Development Period and Innovation Development Period. The three periods focus on innovative services which are based on network resources, the construction of digital innovation platform and the promotion of digital innovation platform, respectively. This paper will help telecommunication operators build and integrate the new digital ecology, meanwhile increase income and reduce cost, so that telecommunication operators continue to develop persistently and steadily.