黑龙江省旅游客源市场开发对策研究

THE RESEARCH OF DEVELOPMENT COUNTERMEASURES OF TOURIST MARKET IN HEILONGJIANG

本文以社会调查为基础 ,并将普通心理学的原理应用于研究黑龙江省居民省内旅游的社会行为 ,重点研究了影响旅游者心理活动的因素及其对旅游行为的影响 ,并根据研究结果 ,提出了指导黑龙江省开发省内旅游客源市场的具体对策 .

On the base of social investigation,the paper applies the theory of common psychology in study of tourist action of presidents of heilongjiang.And the factors that influence the action of tourist and their influences are especially studied.Also in terms of the above research.the article put forward some countermeasures for the development of tourist market of heilongjiang.\;