区位条件对创新导向型企业社会网络的影响——兼论企业选址决策

The Effects of Location Conditions on Social Networks of Innovation Oriented Enterprises——Discussion on Corporate Location Decision

社会网络对企业创新的重要性已被大量研究证实,区位条件有利于沟通和交往,但区位条件如何影响创新导向型企业拓展社会网络并未得到研究者关注。文章以上海文创园区企业为样本,探索区位条件对创新主导型企业社会网络的影响。利用层次回归分析发现,随着区位条件中商务空间、休闲空间和政策环境等内容的丰富,生活便利因素对企业社会网络的作用逐渐弱化;SEM分析还发现,生活便利因素已转化为隐性要件,并以商务空间、休闲空间和政策环境等显性要件为中介来影响企业社会网络。研究结果为创新导向型企业通过选址决策来拓展社会网络提供了管理启示和政策建议。

The importance of social networks to corporate innovation has been verified by many researches, location conditions can bring communication and space for interaction, but how location conditions affect innovation oriented enterprises to expand their social networks has not yet been studied. The paper explores the effects of location conditions on social networks of innovation oriented enterprises by tak- ing firms in the culture and creative industrial park in Shanghai as the samples. By using hierarchical regression analysis, the paper finds that the role of life convenience factors in corporate social networks has gradually weakened with the increase of business space, leisure space and policy environment added in location conditions. The further analysis by SEM also shows that the life convenience factors have been transformed into the implicit elements, and affect corporate social networks through the explicit elements as the media such as the business space, leisure space and policy environment. The study results offer management implications and policy suggestions for innova- tion oriented enterprises to expand the social networks through location decision.