“互联网+”背景下高职校园文化建设研究

A Study of Higher Vocational Campus Culture Construction Under the Background of "Internet +"

校园文化建设是高职院校提升自身软实力,打造学校品牌,提高办学实力、活力和竞争力的重要因素。"互联网+"背景下高职校园文化建设并不乐观,存在着校园文化建设定位不清,没有高职特色、缺乏时代特色,建设路径不科学等问题。高职院校要以互联网思维重新定位和审视校园文化建设,与时代、与企业、与传统文化相结合来构筑"互联网+"时代背景下高职校园文化新景观,为高职教育的长足、可持续发展作贡献。

The construction of campus culture is an important factor for higher vocational college to improve its soft power, build school brand, and increase the strength, vitality and competitiveness. Yet higher vocational campus culture construction under the background of ＂Intermet ＋＂ is not optimistic. Higher vocational colleges should reposition and examine campus cultural construction with intemet thinking, combine with the times, enterprises, and traditional culture to construct higher vocational campus culture under the background of ＂Internet ＋＂, and contribute to the long-term, sustainable development of higher vocational education.