摘要
在国家"一带一路"战略发展下,泉州"海丝"文化迎来新的发展生机,作为"海上丝绸之路"的起点,泉州"海丝"文化资源拥有历史悠久、时代跨度大、遗存丰富、类型多样、保存完好等特点。在泉州城市旅游形象模糊、不可辨认的情况下,"海丝"成为泉州旅游形象的最大品牌,"‘海丝源头’看泉州";基于"海丝源头"视角,提出泉州旅游发展的若干建议。
Under the background of ‘The Belt and Road, strategy. Marine Silk Road culture of Quanzhou comes in. the new develop-ment. Quanzhou is the starting point of “Marine Silk Road” with long history, rich, varied and well-preserved Marine Silk Road culture. In. Quanzhou city tourism image fuzzy, unidentifiable situation., 4 Marine Silk Road, becomes the biggest brand in. Quanzhou tourism; the Source of Marine Silk Road is Quanzhou, and some development proposals put forward based on. the Marine Silk Road Source perspective.
出处
《科技和产业》
2017年第5期33-36,共4页
Science Technology and Industry
基金
广州科技职业技术学院研究项目(2016JG12)
关键词
“海丝源头”
旅游形象
旅游产品
泉州
Source of Marine Silk Road
tourism image
tourism product
Quanzhou
