摘要
VR技术的迅猛发展,加速了出版内容表现方式的多元化,丰富了读者阅读体验感受的直观性和趣味性。文章分析了目前A-VR出版面临的内容、技术、标准及版权方面的发展瓶颈,针对性地提出了线上线下融合发展、建立产业联盟、细化技术标准、大数据分析追踪读者行为、引入区块链技术进行版权保护等相关对策,以期对出版业的未来发展提供参考。
With the rapid development of VR technology, it has accelerated the diverslncatlon or me content presentation of the publication, and enriched the interests and intuition of readers＇ reading experiences. This paper analyzes the current bottlenecks in the development of A-VR publishing includes content, technology, standards and copyright, then puts forward integrating development online and ofltine, establishing industry alliances, refining technology standards, using data analysis to track readers＇ behaviors, using block chain technology to protect copyright and other related measures, in order to provide a reference for the future development of the publishing industry.
出处
《编辑之友》
CSSCI
北大核心
2017年第6期15-18,共4页
Editorial Friend
基金
2014年度上海市出版传媒研究院招标课题研究成果之一(SAYB1414)
