新媒体语境中江苏省新型农民培养研究

Study on the Cultivation of New Farmers in Jiangsu in the Context of New Media

鉴于新媒体在农村地区迅速发展并已成为改变农村文化生态的重要力量,在界定新媒体和新型农民的基础上,结合实地调研的结果,分析新媒体对农传播的现状,并探讨新媒体在培育新型农民过程中的改进空间,以期通过政府、新乡贤、新媒体和农民自身的共同努力,进一步发挥新媒体的催酶作用,实现江苏省新型农民培养的有效性,并对其他地区形成示范。

Since new media has developed rapidly in rural area, the new media and new farmers were defined at first, then the current situation of the new media service for the farmers were analyzed and proposals of how to make full use of new media were put forward, it could not do without the joint effort of the government, the able person, the new media and farmers themselves. Based on the empirical investigation of three cities in Jiangsu Province, I hope to provide worthy using for other areas and make farmers can be a driving power to speed up the pro- gress of Chinese characteristic urbanization.