新媒体传播视阈下高校社会主义核心价值观教育的挑战与应对

Challenges and Countermeasures of Socialist Core Values Education in Colleges and Universities from the New Media Communication

随着大量新媒体手段广泛介入公众生活,给高校社会主义核心价值观教育工作带来了负面影响和严峻挑战。同时,它也为高校提供了新的传播平台和机遇。因此,高校要合理规避新媒体的冲击,转变传统教育观念,探索新媒体传播视阈下社会主义核心价值观教育认同建构的全新路径,提升大学生社会主义核心价值观培育的有效性。

With a large number of new media-means widely involved in public life,to bring about the negative influence and the stern challenge to the socialist core values education in the colleges and universities.Meanwhlie,it also provides a new communication platform and opportunity for colleges and universities.Therefore,colleges and universities should avoid the impact of new media,change traditional education concept,explore the new path of the construction of the socialist core values education identity from the new media,improve the effectiveness of cultivating college students＇ socialist core values.