5Davis, R. (1997) TV commercial messages: An untapped video resource for content-based classes. The Language Teacher, 21(3) :13-15.
6Erkaya, O. R. (2005) 'IV commercials as authentic tools to teach communication, culture and critical thinking. MexTESOL Journal ,29 (1).
7Kramsch, C. (1993) Context and Culture in Language Teaching. Oxford: Oxford University Press.
8Lee, F. (1994) The effect on listening comprehension of using television commercials in a Chinese as a second language course. Research Report (ERIC Reproduction Service No. ED).
9McGee,K. & Fujita, T. (2000) Playing the semiotic game: Analyzing and creating TV commercials in an ESL class. The Language Teacher,24(6) :17 -24.
10Smith, A. & Rawley, L. A. (1997) Using TV commercials to teach listening and critical thinking. The Journal of the Imagination in Language Learning and Teaching, 4.
