公共数字文化的一体化服务效能探析

An Analysis of the Integrated Service Efficiency of Public Digital Culture

文章以公共数字文化服务的实际需求为基础,结合公共数字文化服务的内涵和价值,识别并确定影响公共文化服务的关键因素,构建并检验了用户采纳公共数字文化服务的计划行为理论模型。结合模型及东中西部服务的不同用户期望,提出以公平、公正和均等作为价值取向,培育用户信息素养,促进社会资本流动,建立信息反馈机制的建议。

Based on the actual needs of the public cultural service evaluation system, combining the connotation and value of public cultural service effectiveness, the key factors affecting the public cultural service are identified. The TPB model of public digital culture service is constructed and tested. Recommendations are put forward, such as value orientation of fairness, justice and equality, the users ‘information literacy, the social capital and the information feedback mechanism, according to the model and different users＇ service expectation.