文化创意视域下泉州西街发展优化研究

Research on the Development of Quanzhou West Street from the Perspective of Cultural Creativity

西街是泉州著名的历史文化街区。研究通过实地的考察调研，对资料进行整理收集。研究发现西街具有丰富的历史文化资源，包括文物保护单位、建筑景观等，但是在目前的建设发展q-存在道路规划不合理、文化资源利用不充分、指示牌存在缺陷、商铺整齐度较低等问题。研究从基于文化创意旅游的视域，提出优化泉州西街发展的思路和优化机制，从而为西街的发展注入新鲜的活力。

West Street is Quanzhou famous historical and cultural district. This article through the field investigation and research and collection of data collection, fully understand the West Street has a wealth of historical and cultural resources, including cultural relics protection units, architectural landscape, etc., but also analyzes the West Street in the current development of the road planning is unreasonable, The use of cultural resources is not sufficient, signs exist defects, shops and other issues of lower uniformity. Therefore, this cultural and creative tourism from the perspective of innovation, the proposed development of West Street, the idea of thinking, as well as specific measures, so as to the development of West Street into fresh vitahty.