房地产缩减开发成本与数字网络新技术在房地产营销中的应用

Real Estate Development Cost Reduction and Application of New Digital Network Technology in Real Estate Marketing

随着现代经济和社会的发展,信息技术和网络技术在人们日常的生产生活中发挥的作用越来越大,但是在房地产行业当中却是刚刚起步,基于目前房地产行业价格居高不下,房地产行业的市场存量逐年增加,所以论文主要是探讨房地产缩减开发成本与数字网络新技术是如何推动房地产营销的。

With the development of modem economy and society, information technology and network technology play more and more important role in people＇s daily production and life, which is just started in the real estate industry. Based on the current high prices of real estate, the stock market of the real estate industry has increased year by year, therefore, this article mainly discusses on how to cut down the development cost of real estate and how do the new technologyofdigitalnetwork promote the real estate marketing.