摘要
文章从苹果公司的发展及经典设计的案例来分析其设计中体现出的"极简"理念。探讨外观、操作系统、交互体验以及推广策略都秉承"极简风"的苹果公司,是如何创造出自己标志性的风格和特色的。进而提出新产品设计的三个基本特点:外观极简化,系统扁平化,操作生活化。
The essay shows the Apple Company's use of the "minimalist" concept in many of their classic designs. It discusses on how the Apple Company uses "minimalist" style in their products' appearance, operating systems, interactive experiences and promotion strategies, which creates a model for Apple's signature style and their company's character. Thus, three basic features of new design are proposed: minimalist appearance, flat design system and good user interface.
出处
《设计》
2017年第14期112-113,共2页
Design
关键词
设计风格
苹果公司
极简
扁平化
体验
Design style Apple Inc Minimalism Flattening Experience