摘要
传统图形元素在图形创意设计中的传承与创新主要在两个方面。一方面是传统图形元素在图形创意设计中的价值,体现在视觉传达上的价值、视觉符号上的价值、文化哲理上的价值。另一方面是传统图形元素在图形创意设计中传承与创新的途径,体现在造型上删繁炼简、形式上融汇东西、色彩上除旧布新。
The inheritance and innovation of traditional Graphic elements in creative graphic design lies mainly in two major ways. On the one hand, the value of traditional graphic elements in creative graphic design is reflected in the value of the visual communication, the value of the visual symbols and the value of cultural philosophy. On the other hand, the ways of the inheritance and innovation of traditional graphic elements in the creative graphic design are embodied in being simplified by removing complications in shape, formally integrating things, and blo- wing away the cobwebs in color.
出处
《东华理工大学学报（社会科学版）》
2017年第2期150-154,共5页
Journal of East China University of Technology(Social Science)
基金
江西省教改项目<传统图形元素在图形创意设计课程教学中的应用研究>(JXJG-14-6-29)的阶段性成果之一
关键词
传统图形元素
图形创意设计
传承
创新
traditional graphics
graphic creative design
inheritance
innovation
