O2O模式下图书馆信息服务探析

On the Library information Services based on O2O Mode

O2O模式符合人们的媒介使用习惯,图书馆O2O信息服务模式能够较好地满足用户的信息需求,极大地提高图书馆的影响力。O2O的社交互动属性、媒介融合以及互联网思维是图书馆信息服务的借鉴思路,科技与跨界融合开发信息资源的价值,创意活动贯通线上线下服务以及挖掘价值共创与集聚大众智慧发展服务项目是图书馆O2O信息服务的路径。本文最后阐释了图书馆O2O信息服务的提升策略。

The 020 mode conforms to the people＇s habit of using the media, the library 020 information services can meet the needs of user, and greatly improve the library influence. 020 community interaction concept, media convergence and intemet thinking are the ideas which can be used for reference in the library 020 information services. Three development paths of library 020 information services were proposed in this study： the value of integrating science and technology for developing information resources, online and offline creative activity service and develop value creating theory and crowdfunding. At last, this paper explains the promotion strategy of library 020 information services.